Nearly Every Business Must Have An Online Presence. Everyone is online, the exception being the few businesses that have too many customers or too much cash flow to care. For everyone else this post is for you. Even if you don’t have a website. There are many ways to have an online presence. Here is […]
Title Tags are Critical to Search Engine Optimization Title tags are most important SEO element that can be easily fixed. Title tags rank in importance right behind content, and … Content is King. What Are Title Tags? A title tag is the main text that describes the web page, image, or document. Title elements have […]
Original Article written by Spencer Yao
When starting a new website, one of the first and most important decisions you have to make is choosing a domain name. That choice will impact the website’s success in nearly every area, included search engine optimization (SEO) and social media marketing (SMM). Let’s examine how a domain name impacts SEO and SMM and then analyze the factors that make a good domain name.
Introduction to SEO (Search Engine Optimization)
Search engine optimization (SEO) is the process of increasing the visibility or ranking of a website or a web page in a search engine’s “organic” or unpaid search results. Obviously a higher ranking website gets more traffic.
SEO focuses how search engines work, what people search for, the actual search terms or “keywords” typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML code to increase its relevance to specific keywords to increase indexing when of search engines crawl the site. Read more about What Is SEO / Search Engine Optimization? …