Are Title Tags Important To SEO?

Are Title Tags Important To SEO?

Title Tags are Critical to Search Engine Optimization Title tags are most important SEO element that can be easily fixed. Title tags rank in importance right behind content, and … Content is King. What Are Title Tags? A title tag is the main text that describes the web page, image, or document. Title elements have […]

Business Blogging Benefits, Part II

Business Blogging Benefits, Part II

Get a Business Blog In part I, you learned about some ways blogs can be beneficial to your business. In part II, you’ll see some of the more technical aspects and statistics of business blogging. After reading about these reasons, there should be no excuse not to get a blog into your business. Traffic, Traffic, Traffic You […]

Choosing Domain Names

Choosing Domain Names

How Your Domain Name Will Impact SEO & Social Media Marketing

Original Article written by Spencer Yao

When starting a new website, one of the first and most important decisions you have to make is choosing a domain name. That choice will impact the website’s success in nearly every area, included search engine optimization (SEO) and social media marketing (SMM). Let’s examine how a domain name impacts SEO and SMM and then analyze the factors that make a good domain name.

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What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?

Introduction to SEO (Search Engine Optimization)

Search engine optimization (SEO) is the process of increasing the visibility or ranking of a website or a web page in a search engine’s “organic” or unpaid search results. Obviously a higher ranking website gets more traffic.

SEO focuses how search engines work, what people search for, the actual search terms or “keywords” typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML code to increase its relevance to specific keywords to increase indexing when of search engines crawl the site. Read more about What Is SEO / Search Engine Optimization?