Duplicate Content

Duplicate Content

Duplicate Content is BAD? Bad Duplicate Content In most cases duplicate content is bad. Google crawls the web and when it finds the same content on more than one site it gives credit to only one site. Generally, the search engine gives credit to the more authoritative website. Plus, Google can place a small penalty on the […]

Employee Evangelists

Employee Evangelists

Employees Are Your Best Advocates Written by Matt Foulger. Originally posted on HootSource. Anatomy of a Brand Advocate Invested in your brand’s success Willing to defend your company Aligned with your core objectives In social media, there is nothing more powerful than someone advocating for your brand. Advocates give their friends, families and colleagues trusted advice that […]

Off Page SEO

Off Page SEO

Search Engine Optimization (SEO) There are two are two kinds of SEO: On page SEO Off page SEO Off Page SEO In this post we will cover off page SEO. Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs). […]

Are Title Tags Important To SEO?

Are Title Tags Important To SEO?

Title Tags are Critical to Search Engine Optimization Title tags are most important SEO element that can be easily fixed. Title tags rank in importance right behind content, and … Content is King. What Are Title Tags? A title tag is the main text that describes the web page, image, or document. Title elements have […]