jerry-thrasher-profile

Meet Jerry Thrasher, M.Ed.

Jerry Thrasher, M.Ed., has over 30 years of experience in Marketing. Jerry holds a master’s degree in Instructional Design & Technology, undergraduate degrees in Business, IT Management, and Marketing, a graduate certificate in AI Systems Management, and over 20 other marketing-related certifications.

PROFESSIONAL SUMMARY

Marketing and Operations Leader with a proven track record of driving business growth, executing brand strategy, and team development across multiple industries.

  • Marketing and operations executive with over 30 years of experience driving growth across multi-location businesses.
  • Served as Marketing Director for 14 restaurant locations, leading integrated campaigns that increased brand visibility, customer engagement, and loyalty.
  • Directed daily operations and financial performance for 7 restaurants, implementing process improvements that boosted efficiency and profitability.
  • Expert in recruitment, onboarding, and employee training, with a track record of improving staff retention and performance through custom training programs.
  • Skilled in digital marketing strategy, including paid advertising, SEO, web and graphic design, and event marketing to drive measurable results.
  • Proven ability to align marketing strategies with business goals using data-driven insights to maximize ROI.
  • Collaborative leader experienced in working across departments — sales, marketing, and operations — to streamline processes and achieve business success.

EXPERIENCE

President | Founder
2X Sales, Spokane, WA

(2008 – 2019, 2023-present)

A full-service ad agency’s responsibilities include positioning businesses for success by boosting sales through strategic marketing campaigns, web optimization, digital media, and traditional advertising, as well as increasing brand awareness and profitability.

Marketing Director
Findlay Auto, Post Falls, ID

(2014 to 2024)

Led comprehensive marketing initiatives for multiple dealer locations, optimizing brand presence across digital and traditional channels and producing diverse content for websites, print, radio, TV, social media, digital channels, and community partnerships.

Marketing Director / Trainer
Domino’s Pizza, Spokane, WA

(2007 – 2009)

Led marketing strategy and training programs across multiple Domino’s Pizza locations, driving brand awareness, customer engagement, and operational excellence. Developed and executed marketing initiatives while training management to optimize performance, and increase sales,

Regional Director – Domino’s Pizza, Memphis, TN

  • Managed multi-unit restaurant operations, overseeing revenue, staffing, and operations.

President – Bogo Pizza LLC, Blaine, WA

  • Owned and operated a pizza restaurant, managing P&L, payroll, HR, and operations.

Director of Operations – Stuft Pizza, Spokane, WA

  • Led seven restaurant locations, increasing profitability and operational efficiency.

Director of Marketing – Stuft Pizza, Spokane, WA

  • Responsible for marketing and engagement across fourteen locations in two distinct DMAs.

EDUCATION

Master of Education, Instructional Design & Technology, Strayer University

Bachelor of Science in Business, IT Management, Western Governors University

Associate of Applied Science in Marketing, Spokane Falls Community College

Associate of Applied Science in Management, Spokane Falls Community College

CERTIFICATIONS

  • Graduate Certificate in Artificial Intelligence Systems Management, Strayer University
  • Certificate in Social Media Marketing, Spokane Falls Community College
  • Certificate in Microsoft Software Applications, Spokane Falls Community College
  • Google Ads Certifications (10), Google Digital Academy (Skillshop)
  • Google Analytics Certification, Google Digital Academy (Skillshop)
  • Microsoft Advertising Search Certification, Microsoft Advertising
  • Amazon Ads Certification, Amazon Ads Academy
  • LinkedIn Ads Certifications (4), LinkedIn Marketing Labs
  • Reddit Ads Certifications (3), Reddit for Business
  • Pinterest Certified Media Buyer, Pinterest
  • Lean Six Sigma White Belt Certification, Council for Six Sigma Certification
  • Remote Pilot (Part 107) Certification, Federal Aviation Administration

Why Work With Jerry Thrasher and 2X Sales

Jerry Thrasher, M.Ed., brings a unique blend of strategic marketing expertise, operational leadership, and instructional design to every project. His ability to merge data-driven insights with creative execution has helped brands across industries grow smarter and scale faster.

Based in Spokane, Washington, Jerry lives with his beautiful wife. He is the proud father of seven children and grandfather of seven. His commitment to family drives his passion for helping others succeed and building lasting partnerships.

If you’re ready to take your business to the next level, partner with 2X Sales — Spokane’s trusted ad agency for results-focused marketing. Contact us today to get started.